How poignant. I am presently drafting my way through my first ever PR piece for Team Effect.
Honesty and integrity are precious to us and as I read through the article I couldn't help but note the common thread underneath all your points of critici…
Good post Bob.
With the rise of social media as a marketing process and word of mouth marketing, keeping your story and thus your corporate identity in order is a daunting task.
Do you have any suggestions as to how companies might be able to mai…
Companies are letting others tell their stories for them. In the process, one of the most precious commodities of the company - its identity - is lost, misrepresented or compromised. How basic of a sin is that? Yet, companies let it happen all the t…
Self-serving alert: My new blog, Shape of Things, discusses communication, technology and social phenomena. You're invited to check it out:
http://www.cramco.com/index.php/blog
At 12:32pm on September 28, 2008, Neil Davidson said…
Hi Bob! Thanks for signing up. Maybe you have some insight into Jays's question at http://network.businessofsoftware.org/forum/topic/show?id=2352433%3ATopic%3A51 ?