The *business* of software
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Ongoing software support revenue
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Started this discussion. Last reply by David Locke May 9.
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The mix between support income vs. new licenses would vary depending on where you are in your adoption lifecycle. Are you a market leader? Are you facing price-based competition now? Will you be transitioning markets during your projection? Have y...
Dan,
Depends on where you are in terms of the evolution of the company and the size of the product....
If it is enterprise software and you're in early stages (in fact anywhere up to having a major market share) then likely you will have to prov...
Hi Dan,
Could you share some more information?
It is difficult to answer your question without knowing more about what your expected costs will be for new development vs maintenance (or, at least a ratio of these costs), how big/mature is the ex...
Simple: You should always be getting more revenue from new customers than from maintenance.
Companies that live primarily off maintenance are dying. If you're in the lifecycle where there truly aren't enough new customers in the world to buy your...
Hello All,
I am modeling a software business for my company. Within that business, I have set up software update and upgrade annual support. I have update support priced at 5% of list of the total software installed and upgrade priced at 20% of s...
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- Senior Manager - Marketing and Business Development
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